The European Club Association has launched its first Sustainability Strategy that the organization hopes will address several pressing social and environmental issues facing the game.

At Forever Green, we celebrate the efforts of the European Club Association (ECA) to address the environmental and social challenges facing soccer. The launch of its first Sustainability Strategy represents a significant step towards a more sustainable future for this much-loved sport.

With the appointment of Gaia Pretner as Head of Sustainability and the formation of a pan-European Working Group, ECA has taken a step forward in its commitment to sustainability. ECA President Nasser Al-Khelaïfi stresses the importance of addressing issues such as climate change, racism and social exclusion, recognizing soccer’s responsibility in finding solutions.

ECA’s Sustainability Strategy is based on a five-step approach, including the creation of a dedicated structure, the definition of a vision aligned with good governance, the assessment of impacts and risks, the transparent disclosure of strategies, and the adoption of cross-functional initiatives.

In terms of social objectives, the ECA is committed to combating racial discrimination, providing safe havens for children, ensuring inclusion for all, making soccer accessible to people of all abilities, safeguarding the health and well-being of participants and supporting the integration of refugees.

In the environmental area, ECA’s strategy focuses on optimizing the consumption and life cycle of products, climate action, the organization of events with minimal environmental impact and the promotion of sustainability in infrastructure.

In addition, sustainable governance includes risk management, accountability through annual sustainability reports, sustainability training and a communication strategy to highlight ECA’s sustainability-related activities.

At Forever Green, we applaud these efforts by the ECA to drive sustainability in European soccer and look forward to seeing how these initiatives inspire positive change on and off the field. Together, we can build a greener and more equitable future for the sport we love.

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