325 trees were planted in this action framed within the Forever Green program.
Herbalife Nutrition, a company specialising in nutrition firmly committed to the sustainability of the planet, has joined the “Forever Green” project promoted by Real Betis Balompié, a team of which it is a sponsor.
Under this agreement, on November 16, 25 employees of the company created the “Herbalife Nutrition Forest – Forever Green” through the reforestation of an extension of forest in Pozuelo de Alarcón (Madrid).
The event was attended by the president of the Real Betis Foundation and director of Institutional Relations of the Club, Rafael Gordillo.
Herbalife Nutrition employees planted 356 trees (wild rose, blackberry, tarai, hawthorn, elderberry, elm, ash, white poplar, holm oak, cork oak and gall oak) in a riparian forest that had lost its forest ecosystem due to climate change and drought.
With this action, Herbalife Nutrition contributes to the recovery of the forest mass in the area with new native species, in addition to regulating and balancing the climate, generating oxygen and counteracting CO2 emissions.
Within the framework of its responsible company strategy and its environmental management policies, the company contributes to the care of biodiversity and the fight against climate change.
Herbalife Nutrition will periodically monitor the state of the forest and during the first three years maintenance and replacement actions will be carried out.
Bosquia, a social enterprise in charge of carrying out CSR and teamwork projects through the planting of native trees, will review and replace the trees that have not managed to move forward annually.
“With our participation in the Forever Green initiative together with Real Betis, we reinforce our environmental commitment to the planet and to the United Nations Sustainable Development Goals (SDGs), as we are committed to a reforestation project that involves the reduction of part of the CO2 in the atmosphere,” says Tara López, CEO of Herbalife Nutrition.
The event was attended by the president of the Real Betis Foundation and director of Institutional Relations of the green and white club, Rafael Gordillo.
This activity is part of the various activities that Herbalife Nutrition has been carrying out in recent years under the slogan “Nourishing people and the planet”.
Looking to the future sustainably
Herbalife Nutrition has been manufacturing quality nutrition products for 40 years, and its purpose has always been to provide access to personalized nutrition to millions of people around the world.
Throughout its history, and due to its commitment to sustainability and the environment, the company has been adapting and modifying many of its production, packaging and distribution processes, in order to reverse the environmental impact generated by its activities, guarantee a better use of resources from the recycling of materials and create a positive change in the world.
All Herbalife Nutrition initiatives are aligned with the SDGs established by the United Nations, especially with goal 11 (Sustainable Cities and Communities), goal 12 (Responsible Consumption and Production) and goal 13 (Climate Action).
According to these, a set of circular economy and sustainability goals have been defined.
In terms of economic and environmental results, Herbalife Nutrition has managed to reduce the use of thousands of kilos of plastic and other waste materials with its eco-design and recycling policies, which contributes to a better quality of life for all.
Herbalife Nutrition recently announced a two-year global agreement with Plastic Bank, a plastic recycling company that combines cutting-edge technology and transformation for a circular economy.
Through this agreement, Herbalife Nutrition will contribute to preventing more than 181,437 kg of plastic from reaching the oceans by the end of 2023.
Their work contributes to and strengthens Herbalife Nutrition’s commitment to recycling and sustainability, reflected in its social responsibility report and its goal of achieving 50 million positive impacts in accordance with the SDGs and by the company’s 50th anniversary by 2030.
Forever Green has just completed two years working in the fight against climate change, an effort that has made the entity one of the most environmentally committed football clubs in the world and the most sustainable team in LaLiga according to a study carried out by Holaluz. Since the inception of Forever Green, 88 actions have been developed, such as clean-ups of natural spaces, the installation of a fleet of scooters and electric bicycles for club employees, as well as promoting their use by fans through discounts and recycling and awareness campaigns. Forever Green has gained worldwide recognition, reaching 598 million people and reaching 75 countries. Real Betis’ environmental program has been featured in 195 media outlets..
About Bosquia
Bosquia is a reforestation company in which, through the collaboration of companies and individuals, they reforest our environment.
Forests are the greatest regulators and balancers of the climate: they favor rainfall, generate oxygen, clean the atmosphere and are essential for life.
That is why Bosquia raises awareness among companies and individuals about the importance of forests and contributes to the increase of the green area on our planet.
ABOUT HERBALIFE NUTRITION Ltd
Herbalife Nutrition is a global company dedicated to changing people’s lives with quality nutritional products and a business opportunity for its independent distributors since 1980.
The company offers high-quality, science-backed products that are sold in more than 90 countries by independent distributors, who provide personalized training to inspire their customers to adopt a healthier and more active lifestyle.
Through its global campaign to end hunger, Herbalife Nutrition is also committed to bringing nutrition and education to communities around the world.
